This Week In the Market edition 181 – 29 May 2018

In this week’s Market News:

Meet ‘Con the Fruiterer’ this Thursday at the launch of ‘Aussie Veg’ peeled Australian garlic
David Whitchelo answers the ‘tough questions’ in our new weekly spotlight‘The Fresh Five’
Learn how a smart phone app can increase vegetable consumption

Market News

Celebrity green grocer visits Melbourne Market this Thursday

Come and taste the difference, this Thursday, with a free sample of garlic bread made with ‘Aussie Veg’ peeled Australian garlic. Plus, your garlic bread will be served by everyone’s favourite celebrity green grocer, ‘Con the fruiterer’. Stop by for some laughs and snap a selfie with Con!
When: Thursday 31 May, 3:00am – 6:30am
Where: Flowerdale Farms, Buyers’ Walk, Store 52-54

Public holiday closure

Looking forward to the long weekend?
The Market will be closed on Monday 11 June for the Queen’s Birthday public holiday. Trading will commence at the earlier time of 3:30am on Tuesday 12 June. If your parking permit allows access on a Monday, and you would like to come to the Market on Tuesday 12 June, you will not be charged for parking and will be able to enter the Market, however, your regular parking bay may not be available. Please seek instruction from a Market Relations Officer on arrival.
Looking for inspiration on what to do during the long weekend? Check out Only Melbourne’s Queen’s Birthday Weekend Guide.

The Fresh Five

This week we talk to David Whitchelo or as he’s sometimes known, ‘Whitchy’

1. Your role at the Melbourne Market: Chief Operating Officer at Melbourne Market Authority.
2. If you could only take three fruits or vegetables with you to a desert island, which would you take: That’s a tough one, I don’t want to play favourites in the Market! But if I had to choose I’d say tomatoes, potatoes and oranges.
3. When was the last time you bought flowers for someone: Two weeks ago, for my wife Jacquelin, but I can’t tell you the reason why…
4. Tell us something that is on your ‘bucket list’: To go on an extended holiday in Italy, last time I was there I didn’t want to leave.
5. What do you most enjoy about working at the Melbourne Market: It’s vibrancy, the people that make up the personality of the Market, and it is a great place to work.

Industry News

Smartphones are the stick needed to eat more carrots

New CSIRO research shows that smartphone apps could be key to addressing Australia’s under-consumption of vegetables. Launched last year, CSIRO’s VegEze app uses game-like features to encourage Australian adults to eat more veggies through a 21 day ‘Do 3 at Dinner’ challenge. CSIRO scientist Dr Gilly Hendrie said findings showed that apps, such as VegEze, were an effective way of helping improve Australia’s poor vegetable consumption.
Click the link to read more or download the free VegEze app via the App Store

Upcoming Dates

Monday 11 June

Queen’s Birthday Public Holiday – Market Closed

Ask the MMA

If you’ve got a question for the MMA email it to submissions@melbournemarket.com.au.