Hort Innovation launches consumer data portal, Hort IQ
Hort IQ provides fresh produce growers with the latest comprehensive Australian fruit, vegetable, and nut consumer data.
The goal of the portal is for growers to gain a comprehensive understanding of market dynamics, purchasing trends, and consumer perceptions across fruits, vegetables, and nuts.
Underpinning the platform is a portfolio of data projects that track what Australians think, feel, and do in relation to fresh produce through research partnerships with Fiftyfive5 and Nielsen IQ. This offers valuable and actionable insights for the sector.
Access to Hort IQ is available to eligible people engaged in growing, marketing, selling and development of Australian horticulture. Check your eligibility by registering at www.hortiq.com.au.
Click here to read more via Food and Drink Business. |