National radio campaign live
An Australia-wide, national marketing campaign is currently being rolled out across the country.
In Victoria, you’ll hear A Better Choice greengrocers promoted on major Melbourne radio stations.
The short promo is being played in the popular slot just after the news is read.
If you happen to catch the promo you’ll hear:
“Go to those who know, look for A Better Choice at your local greengrocer or independent supermarket for the best service, quality and expertise when it comes to fresh produce.”
The theme of the national campaign is an extension of the Victorian campaign, where TV commercials ran through January and February, on the 9 Network.
A Better Choice Feedback
Do you have feedback or questions about the A Better Choice program?
Feel free to send an email to abetterchoice@melbournemarket.com.au. |