This Week in the Market – 11 February 2020

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In this week’s Market News:

– Expression of Interest now open for tenancy 51
– Charity golf day spots filling fast
– Health and wellbeing for yourself and colleagues

Market News

Expressions of Interest now open for Tenancy 51

After the departure of Food Fella’s Cafe last month, Tenancy 51 has become available on the highly sought-after Buyers’ Walk.

The Melbourne Market has a vision for Tenancy 51 to operate as a wholesale fruit and vegetable trading store going forward and is now inviting expressions of interest in the space.

You can download an information pack and complete your online expression of interest form on the Melbourne Market website.

To be considered, you must complete the official online expression of interest form before Monday 9 March.

Charity golf day spots filling up fast!

On Friday 13 March the annual Melbourne Market Charity Golf Day will be held, with funds raised going to DEBRA Australia.

There are two types of tickets available.
1. Keen golfers can register a team of four and spend the day playing a round in the magnificent surrounds of Heidelberg golf course. Golf ticket prices also include dinner and entertainment, a show bag and the opportunity to play the round with a celebrity
2. If you’re still keen to support a great cause, eat a great meal and see some hilarious entertainment, then you can purchase a dinner-only ticket for just $50!.

Visit the Fresh State website to grab your tickets today

Valentine’s Day 2020

Give Fresh Flowers. Can you even Valentine without them?
This year’s Valentine’s Day campaign, by the MMA and Flowers Victoria, is designed to drive people to ‘Do it Right’ and give fresh flowers.

Retailers can now jump online and download posters and other material you need to be part of this fun and eye-catching campaign at

Printed posters are still available for collection at APACK or the Customer Service Centre.
The campaign also has social media and radio elements,
– Make sure you download the social media tiles and post them to your own channels to get behind the campaign
– Listen out for the radio ads this week on Triple M, NOVA 100 and Smooth FM, or you can check it out here.
– Pick up your posters or download them and merchandise your store

We want to make sure everyone does it right this Valentine’s Day and gives fresh flowers!

Health and wellbeing for yourself and fellow colleagues

The situation regarding the emerging outbreak of coronavirus has continued to evolve.

The Commonwealth’s Chief Medical Officer and Victoria’s Chief Health Officer have recommended, from 1 February 2020, a stronger precautionary approach to managing coronavirus.

It’s recommended that if you’re not feeling well, you should stay at home. This helps stop the spread of virus and infections.

Other standard recommendations from the World Health Organisation to help prevent the spread of illness include regular hand washing, covering your mouth and nose when coughing or sneezing and avoiding contact with anyone showing symptoms of respiratory illness.

Of course, it’s always important to seek medical advice from a suitably trained professional if you are feeling unwell, and your symptoms persist; additionally, if your illness escalates at a rapid pace call 000.

Where can I get more information?

For Victorian updates to the current incident, go to:
For national updates:
For international updates:
WHO resources:

National campaign on its way

A Better Choice is getting ready to roll out a national campaign from Monday 2 March where you will see a targeted campaign across a variety of mediums all across Australia.

This will be the first major national advertising campaign for A Better Choice with the theme “Go to those who know” featured across the country.

The theme is an extension of the current Victorian campaign where TV commercials ran through January, and are still running, on the 9 Network on all channels, including, GEM, 9HD, 9Life and more.

While social media will feature heavily in the national campaign, other forms of advertising channels will be used to deliver the message, and these will be decided over the coming week.

The main objectives of the national campaign are to generate further brand awareness amongst consumers, increase the number of retail members participating in the program, and increase the A Better Choice Instagram following.

A Better Choice Feedback
Do you have feedback or questions about the A Better Choice program?
Feel free to send an email to

Full site emergency evacuation drill

On Wednesday 19 February at approximately 10:00 am, we will be conducting one of our twice-yearly full site emergency evacuation drills.
The drill will evacuate all tenants on Market land, including all administration building tenants, Buyers’ walk tenants, all warehouse tenants, visitors, and subcontractors on site.
Upon hearing the site evacuation tones, everyone will need to follow site evacuation procedures and follow the directions of Market Relations Officers and CBRE staff.
The drill should take approximately 15-20 minutes.
We look forward to your participation.

Pallet and produce clearance process

The steady increase of pallets and produce stored outside warehouses and stores reached a point that it had become an OHS issue.
To ensure a safer and more hygienic workplace for everyone, the MMA requested that tenants remove any empty pallets or produce outside tenancies after trade.
Thank you to those businesses who took action, we thank you for your assistance.
To ensure these areas continue to remain clean and safe, the MMA will begin to relocate any pallets (both plain pine and hardwood), or produce, found left outside tenancies after trade, with the clearance process commencing each morning at 10 am.
Click here to read more details about this process.

Fire Warden training

Business principals can nominate themselves or a representative from their business to attend a fire warden training course, free of charge.
Those who attend the training will gain the skills needed to be a fire warden for their business in the event of an emergency.
When: Wednesday 12 February, 5.30 – 6.00 am
Where: Conference Room, Ground Floor, Administration Building
Cost: Free of charge

Drug and Alcohol policy applies to everyone

The Melbourne Market Drug and Alcohol Policy applies to every person on Market Land, including, business principals, salespeople, forklift drivers, office workers, retailers, warehouse staff, cleaners, MMA staff, contractors, visitors and anyone else at the Market, at any time of day.

You can read more about drug and alcohol testing on the Melbourne Market website.

Industry News

Standards reviewed for ‘high-risk’ horticulture

Food Standards Australia New Zealand (FSANZ) has called for feedback on a proposal to develop new standards for ‘high-risk’ horticulture.
Mark Booth, chief executive of FSANZ, said the proposal is looking specifically at three sectors: leafy vegetables, melons, and berries as there are currently no consistent, national regulatory food safety requirements applied to these.
Read more on the Produce Plus website.

Indonesia ratifies FTA with Australia

Indonesia has joined Australia in ratifying the Indonesia-Australia Comprehensive Economic Partnership Agreement (IA-CEPA), with parliament approving the decision on 6 February.
Improved access to Indonesia will come as a boost to Australia’s fresh produce industry given its proximity. It has been reported citrus and vegetables are among the categories that will benefit most once the IA-CEPA comes into force.
Read more on the Produce Plus website.

Key Dates

  • Wednesday 12 February – Fire Warden Training
  • Friday 13 March – Charity Golf Day

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